Blog Archives

Google Patent Application - Seo Highlights

The recent patent application filed by Google details numerous items the search engine uses to rank web pages. The specific application is summarized as: 'A method for scoring a document, comprising: identifying a document; obtaining one or more types of history data associated with the document; and generating a score for the document based on the one or more types of history data.' The patent application sheds significant light for those pursuing search engine optimization with Google. ...
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The Budget Webmaster’s 6 Step Guide to Improving Existing Rankings in Google

The Budget Webmasterâ''s 6 Step Guide to Improving Existing Rankings in Google You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you arenâ''t getting more clicks, and you find out that youâ''re ranked in the 30's, 50's, or heaven forbid, the 300's. â'œGreatâ', you think, â'œI finally get ranked for a good keyword and itâ''s a worthless rankingâ'. Not necessarily. If you got ranked for a keyword you wanted At All, the ...
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Google Seo - What To And What Not To Do

In Google SEO (search engine optimization), you, the webmaster, wage war with Googlebot, Google's listing spider. Only this war has no weapons. Instead it is your content veruses the army of Googlebot's other sites to rank. To win this war there are things the webmaster must do, and things the webmaster must not do, should he stand a chance in winning the war and claiming a position on the top 20 results of Google. There are many things a webmaster must do to take the edge of Googlebot. First ...
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Effective Web Search with Google's "My Search History" Tool

You were looking for certain information on the web. After several attempts using different words and phrases with your favorite search engine, you finally have found the required information but, as it happens, forgot to bookmark the pages. In a few days when you needed to check out the same pages again, to your utter dismay, you realized that you couldn't recall how you searched out those pages. Sounds familiar? If you are like me, you probably face this problem quite frequently! Finding the ...
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Put Yourself in Google's Shoes

There is lots of advice around on how to improve your Page Ranking with search engines. In fact, there is a whole industry of sharps who call themselves Search Engine Optimisers who spend lots of time and other people's money trying to outwit Google. That's why we see so much contradictory advice and over inflated hype about SEO on the web. This article aims to help small business achieve a profitable outcome from their investment in a website. If you are running a small business with an ...
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Effective Web Search with Google's "My Search History" Tool

You were looking for certain information on the web. After several attempts using different words and phrases with your favorite search engine, you finally have found the required information but, as it happens, forgot to bookmark the pages. In a few days when you needed to check out the same pages again, to your utter dismay, you realized that you couldn't recall how you searched out those pages. Sounds familiar? If you are like me, you probably face this problem quite frequently! Finding ...
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Google's New Search History Tool - Bringing Brand Loyalty to

If you've ever felt frustrated by how difficult it is to keep track of your internet searches, then Google has the product for you. Just out, in beta, is Google's new search feature called 'My Search History,' which can store all your Google queries, along with their results. Not only can Google store your results, it also stores your 'behavior,' and starts tracking it over time, thereby 'personalizing' your results. All this can be yours, from any computer, by accessing the Google home ...
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Why Is GOOGLE Butchering SERP Titles and Descriptions?

Is GOOGLE Butchering SERP Titles and Descriptions or Testing Algorithm Changes? I have just checked SERP Titles and Descriptions for several of my Sites and have come away very disturbed by a new trend. It appears GOOGLE has reverted to DMOZ anchor text for SERP Titles and included all header image 'alt' text in the descriptions. These SERP listing methods will hit W3C validated Sites with graphical header components the hardest and encourage 'alt' text keyword loading, instead of being image ...
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Are You Hung-Up on Page Rank and Back Links?

It's unfortunate that many website owners are so hung-up on Page Rank, they'll rarely if ever, link to a site with a page rank lower than their own. I'm frequently approached by other website owners who it's clear want to exchange links with one of my websites for no other reason than its Page Rank and so they can get more back links to their own website. That's my experience with quite a few of my own websites. It's not until you get around a Page Rank 4 do back links come without you having ...
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When You Buy Google Adwords, Make Sure You Know What You're

Many businesses, both large and small, use Google Adwords to advertise on the internet. Google Adwords started as the small, boxed ads that appeared to the right of regular search results when you searched on Google. It may surprise some advertisers to know that their ads can now also appear on web pages across the internet. Many advertisers may assume that their ads will only be shown when someone searches on keywords for which the advertiser has bid. Such an assumption is understandable. ...
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Making your web site pay with Google Adsense

Did you know that you could turn the tables on Google and actually use its search engine to generate money? Google Adsense pays you money in exchange for being allowed to publish paid-for ads on your web site. The clever thing is that the ads are related to what your users are looking for on your site. If used correctly they can both enhance your site and make you money. So how does it work? Google provides you with its AdSense HTML code, which you place on your web pages. Then, ...
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SEO For Google: You Need OFFPAGE Optimization

It is almost sure. Google is the hardest of all the search engines to get top rankings nowadays. Another sure thing is that Google is the search engine that drives the highest number of visitors to the websites that are at the top of the SERP for important keywords. Don't you know what SERP means? It is one of those nice acronyms that are used by computer geeks that are lazy at typing (LOL) and stands for "Search Engine Results Page", as SEO is the popular acronym of "Search Engine ...
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Google Page Rank Is Dead - Part III

HELP! My PR page rank is grey, call the development doctor. As the world of Google is turning a mile a minute these days, some really big changes are happening. This weekend, marketers all around the world don't believe what they are seeing... Google's Page Ranking system is dead. Is it really dead? In an online forum post from WebProWorld.com (A discussion on Google), people from all over are speculating about what is going on. In fact, one member was quick to point out that the last big shift ...
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Are You Getting Nuked By Google Lately?

Since the last Google update, there have been many instances and examples of the Google Nuke Bot! This is what I call it anyway. Have you visited a favorite website lately only to realize they've been nuked by Google? More and more we are seeing internet marketing / SEO companies getting nuked, by Google completely removing them from their data banks. I am not going to mention any names because I'm sure the owners of the once populated websites already know and are embarrassed from this ...
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How My Page Rank Went From 0 to 5 In One Update - How Yours Can Too

Increase Your Google Page Rank! Page Rank. We all know what is. We all want to rank higher. Higher rankings mean a lot of things to a lot of people. To web masters it means achievement. They have accomplished a move in the right direction. A high page rank to a website owner is money in the bank. It is also an impressive accomplishment. To other website owners your page rank may be a source of envy. To Google your page rank means quality, importance and relevancy. It lets Google know you are a ...
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Webmaster-Friendly Google Operators

There are a lot of operators (commands you can enter in the Google search box to return specific results) you can plug into Google in order to find what you want. For webmasters and website owners, however, a few particular operators can be especially useful. Operators can be used to locate potential link partners, evaluate current inbound links, and determine what pages of your website still need to be added to the index. Here are the operators we think you should know: link: Simply enter this ...
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Google Page Ranking And The Value Of Links.

In today's incarnation of the Internet search engine optimization or SEO is more important than webpage design skills. The best designed webpage has limited usefulness if no one visits it. A website is a product and a product that people don't know about doesn't sell. With the many search engines that are available it is important to know which are the most useful and how they are useful. Let's look at Google. Google uses a particular search algorithm that assigns a value to websites called ...
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Are You Hung-Up On Page Rank And Back Links?

It's unfortunate that many website owners are so hung-up on Page Rank, they'll rarely if ever, link to a site with a page rank lower than their own. I'm frequently approached by other website owners who it's clear want to exchange links with one of my websites for no other reason than its Page Rank and so they can get more back links to their own website. That's my experience with quite a few of my own websites. It's not until you get around a Page Rank 4 do back links come without you having ...
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Get the Best Deals on Alexa and Google Page Rank

I surf the net frequently as I need to refer to profitable car deals and other bargains. I was ignorant until lately, of the potent tools that existed on the web to get the searches that I was looking for to make healthy decisions and choices. I was of the opinion that the top searches on Google were not helping me much. Most of them were car advertisements and classifieds that were posted by individuals on the net. I asked a friend of mine who introduced me to the potential benefits of using ...
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Google tests expanded search to include printed works

Google Labs is currently testing Google Print, which returns results from within scanned printed books along with Google's standard web search results. The searcher doesn't have to do anything special - the printed work results are already included in the Google database. Searchers have the option of narrowing their search by including, for example, the word "book" in their search terms. For example, a search on "home repair" might return a variety of web sites, online merchants, etc., ...
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How to Get High Google Page Rank And Start Making Money Online

Everyone desires to make money online on the Internet but it is not so many a times and it is all a process which requires time and patience. It is evident that Google attracts most of the traffic on the internet with MSN and Yahoo close in pursuit.There is no bypassing hard work and patience, climbing the ladder is all based on keywords that will attract high traffic. Targeting key words that don't have much competition is a good way to set out. To attract more visitors to your website what ...
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Alert marketing - Get Google search results by e-mail

Sometimes our jobs as marketers means we need to look beyond the obvious. Google, for example, offers their Google Alerts service. At first glance, this may seem most useful to companies who want to track certain searches within their industry, or to hobbyists who want to stay on top of changes in their topics of interest. But Internet marketers can also use Google Alerts to help keep track of what's going on around the net, and even to keep tabs on their direct competition for that matter. ...
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How to search your PC with Google Desktop

In this era of Internet, most people are frequent users of computers. Many of us use computers through out the day, accumulating morasses of information in various formats, which include email, digital photo, word document, spreadsheet, presentation file, ebook, article, other downloaded files, music, visited web pages, and many others. We stuff them in multiple folders in our PC. Before we know it, our hard drives become a storeroom of misplaced items. As a result, finding a needed file of ...
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How to Get Google Page Rank?

Making the most of Google's page rank can totally bring your business or website to the forefront. This is immense with a lot of toolbars and page rank facilities that can now work with Google rank escalating for many website owners. For web business owners this is something that can work with some incredible amount of internal linking and page ranking. There are some great tips and tools with out bounded links as well as miscellaneous toolbar page ranking that one can use in a great way. The ...
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Correlation between Google Page Rank, Back Links and SERP

The genuine connection between Back Links (inbound links), Page Rank assigned by Google and Search Engine Results Pages (SERP) is the most sought after topic of discussion in the search engine community. Numerous SEO services providers and experts have their unique theory explaining this correlation but there is no concrete data present to prove the relation or dependency. To believe these theories blindly could prove to be fatal for SEO Companies since these theories are just personal opinions ...
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Google Page Rank Update

Well it finally happened, the Google Page rank update. Google updated all of my page ranks on all of the sites I manage the search engine optimization for. I am happy to say that none of my page ranks haven fallen and several have gained one or two places. Google's last page rank update was in April and many webmasters have been waiting since the last update to reap the rewards of all the hard work they have put in optimizing pages, building quality back links, adding continuous fresh content, ...
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When Will The Next Google Page Rank Update Take Place?

There is a buzz going around at the moment in seo circles with the anticipation of the next google page rank update. All I have heard during the last three weeks from various friends around Europe is that this update is imminent, one of these friends actually predicted that it would take place on July 27th. So when will it take place and is it really that important and worth all of the fuss that these webmasters are making? Having a website which has a high page rank of six or seven can feel ...
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Google Wireless - Search away from home

By Jakob Jelling http://www.sitetube.com For so many web surfers, it's almost automatic to type Google.com in to our address bar when we want to search. So big and well-known is Google that many browsers have a built-in search box or typed shortcut for Google searches. In fact, we tend to associate Google with search so much now that the word itself is commonly used as a verb, as in "let me Google that". It's much the same as Band-Aid, Kleenex, and Xerox, where the brand name is so pervasive ...
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How To REALLY Use Google Part Three

In Part One, we covered the basics of searching on Google.com and in Part Two we moved into more advanced search techniques. In today's third and final installment we will peer into some ways of using Google you may have never thought of or knew existed. DATE RANGES: You may limit your search to an exact date of a "range" of dates that a page was indexed by Google. To use Google's "daterange" function, you will need to express your dates in "Julian" dates. This date format is express as ...
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Google Page Rank Update 2007

There is talk in the seo world and on the webmaster forums that there is a google page rank update just around the corner. It is been over eighty days since the last update and therefore people believe that there is likely to be an update in the next couple of weeks. More and more people are suggesting that the importance of page rank is dead but I have to say that I strongly disagree. In this article I will explain why I have these views. In general the higher the page rank of your website, ...
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