Blog Archives
Google Patent Application - Seo Highlights
The recent patent application filed by Google details numerous
items the search engine uses to rank web pages. The specific
application is summarized as:
'A method for scoring a document, comprising: identifying a
document; obtaining one or more types of history data associated
with the document; and generating a score for the document based
on the one or more types of history data.'
The patent application sheds significant light for those
pursuing search engine optimization with Google. ...Read the rest of this entry »
The Budget Webmaster’s 6 Step Guide to Improving Existing Rankings in Google
The Budget Webmasterâ''s 6 Step Guide to Improving Existing Rankings in Google
You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you arenâ''t getting more clicks, and you find out that youâ''re ranked in the 30's, 50's, or heaven forbid, the 300's. â'œGreatâ', you think, â'œI finally get ranked for a good keyword and itâ''s a worthless rankingâ'.
Not necessarily.
If you got ranked for a keyword you wanted At All, the ...Read the rest of this entry »
Google Seo - What To And What Not To Do
In Google SEO (search engine optimization), you, the webmaster,
wage war with Googlebot, Google's listing spider. Only this war
has no weapons. Instead it is your content veruses the army of
Googlebot's other sites to rank.
To win this war there are things the webmaster must do, and
things the webmaster must not do, should he stand a chance in
winning the war and claiming a position on the top 20 results of
Google.
There are many things a webmaster must do to take the edge of
Googlebot. First ...Read the rest of this entry »
Effective Web Search with Google's "My Search History" Tool
You were looking for certain information on the web. After
several attempts using different words and phrases with your
favorite search engine, you finally have found the required
information but, as it happens, forgot to bookmark the pages. In
a few days when you needed to check out the same pages again, to
your utter dismay, you realized that you couldn't recall how you
searched out those pages. Sounds familiar? If you are like me,
you probably face this problem quite frequently!
Finding the ...Read the rest of this entry »
Put Yourself in Google's Shoes
There is lots of advice around on how to improve your Page
Ranking with search engines. In fact, there is a whole industry
of sharps who call themselves Search Engine Optimisers who spend
lots of time and other people's money trying to outwit Google.
That's why we see so much contradictory advice and over inflated
hype about SEO on the web. This article aims to help small
business achieve a profitable outcome from their investment in a
website.
If you are running a small business with an ...Read the rest of this entry »
Effective Web Search with Google's "My Search History" Tool
You were looking for certain information on the web. After
several attempts using different words and phrases with your
favorite search engine, you finally have found the required
information but, as it happens, forgot to bookmark the pages. In
a few days when you needed to check out the same pages again, to
your utter dismay, you realized that you couldn't recall how you
searched out those pages. Sounds familiar? If you are like me,
you probably face this problem quite frequently! Finding ...Read the rest of this entry »
Google's New Search History Tool - Bringing Brand Loyalty to
If you've ever felt frustrated by how difficult it is to keep
track of your internet searches, then Google has the product for
you. Just out, in beta, is Google's new search feature called
'My Search History,' which can store all your Google queries,
along with their results. Not only can Google store your
results, it also stores your 'behavior,' and starts tracking it
over time, thereby 'personalizing' your results. All this can be
yours, from any computer, by accessing the Google home ...Read the rest of this entry »
Why Is GOOGLE Butchering SERP Titles and Descriptions?
Is GOOGLE Butchering SERP Titles and Descriptions or Testing
Algorithm Changes?
I have just checked SERP Titles and Descriptions for several of
my Sites and have come away very disturbed by a new trend.
It appears GOOGLE has reverted to DMOZ anchor text for SERP
Titles and included all header image 'alt' text in the
descriptions.
These SERP listing methods will hit W3C validated Sites with
graphical header components the hardest and encourage 'alt' text
keyword loading, instead of being image ...Read the rest of this entry »
Are You Hung-Up on Page Rank and Back Links?
It's unfortunate that many website owners are so hung-up on Page Rank, they'll rarely if ever, link to a site with a page rank lower than their own.
I'm frequently approached by other website owners who it's clear want to exchange links with one of my websites for no other reason than its Page Rank and so they can get more back links to their own website.
That's my experience with quite a few of my own websites. It's not until you get around a Page Rank 4 do back links come without you having ...Read the rest of this entry »
When You Buy Google Adwords, Make Sure You Know What You're
Many businesses, both large and small, use Google Adwords to
advertise on the internet. Google Adwords started as the small,
boxed ads that appeared to the right of regular search results
when you searched on Google. It may surprise some advertisers to
know that their ads can now also appear on web pages across the
internet. Many advertisers may assume that their ads will only
be shown when someone searches on keywords for which the
advertiser has bid. Such an assumption is understandable. ...Read the rest of this entry »
Making your web site pay with Google Adsense
Did you know that you could turn the tables on Google and
actually use its search engine to generate money?
Google Adsense pays you money in exchange for being allowed to
publish paid-for ads on your web site. The clever thing is that
the ads are related to what your users are looking for on your
site. If used correctly they can both enhance your site and make
you money.
So how does it work? Google provides you with its AdSense HTML
code, which you place on your web pages. Then, ...Read the rest of this entry »
SEO For Google: You Need OFFPAGE Optimization
It is almost sure. Google is the hardest of all the search engines to get top rankings nowadays.
Another sure thing is that Google is the search engine that drives the highest number of visitors to the websites that are at the top of the SERP for important keywords.
Don't you know what SERP means? It is one of those nice acronyms that are used by computer geeks that are lazy at typing (LOL) and stands for "Search Engine Results Page", as SEO is the popular acronym of "Search Engine ...Read the rest of this entry »
Google Page Rank Is Dead - Part III
HELP! My PR page rank is grey, call the development doctor. As the world of Google is turning a mile a minute these days, some really big changes are happening. This weekend, marketers all around the world don't believe what they are seeing... Google's Page Ranking system is dead.
Is it really dead?
In an online forum post from WebProWorld.com (A discussion on Google), people from all over are speculating about what is going on. In fact, one member was quick to point out that the last big shift ...Read the rest of this entry »
Are You Getting Nuked By Google Lately?
Since the last Google update, there have been many instances and examples of the Google Nuke Bot! This is what I call it anyway. Have you visited a favorite website lately only to realize they've been nuked by Google?
More and more we are seeing internet marketing / SEO companies getting nuked, by Google completely removing them from their data banks. I am not going to mention any names because I'm sure the owners of the once populated websites already know and are embarrassed from this ...Read the rest of this entry »
How My Page Rank Went From 0 to 5 In One Update - How Yours Can Too
Increase Your Google Page Rank!
Page Rank. We all know what is. We all want to rank higher. Higher rankings mean a lot of things to a lot of people. To web masters it means achievement. They have accomplished a move in the right direction. A high page rank to a website owner is money in the bank. It is also an impressive accomplishment. To other website owners your page rank may be a source of envy.
To Google your page rank means quality, importance and relevancy. It lets Google know you are a ...Read the rest of this entry »
Webmaster-Friendly Google Operators
There are a lot of operators (commands you can enter in the Google search box to return specific results) you can plug into Google in order to find what you want. For webmasters and website owners, however, a few particular operators can be especially useful. Operators can be used to locate potential link partners, evaluate current inbound links, and determine what pages of your website still need to be added to the index. Here are the operators we think you should know:
link:
Simply enter this ...Read the rest of this entry »
Google Page Ranking And The Value Of Links.
In today's incarnation of the Internet search engine
optimization or SEO is more important than webpage design
skills. The best designed webpage has limited usefulness if no
one visits it. A website is a product and a product that people
don't know about doesn't sell. With the many search engines that
are available it is important to know which are the most useful
and how they are useful. Let's look at Google.
Google uses a particular search algorithm that assigns a value
to websites called ...Read the rest of this entry »
Are You Hung-Up On Page Rank And Back Links?
It's unfortunate that many website owners are so hung-up on Page
Rank, they'll rarely if ever, link to a site with a page rank
lower than their own.
I'm frequently approached by other website owners who it's clear
want to exchange links with one of my websites for no other
reason than its Page Rank and so they can get more back links to
their own website.
That's my experience with quite a few of my own websites. It's
not until you get around a Page Rank 4 do back links come
without you having ...Read the rest of this entry »
Get the Best Deals on Alexa and Google Page Rank
I surf the net frequently as I need to refer to profitable car deals and other bargains. I was ignorant until lately, of the potent tools that existed on the web to get the searches that I was looking for to make healthy decisions and choices.
I was of the opinion that the top searches on Google were not helping me much. Most of them were car advertisements and classifieds that were posted by individuals on the net. I asked a friend of mine who introduced me to the potential benefits of using ...Read the rest of this entry »
Google tests expanded search to include printed works
Google Labs is currently testing Google Print, which returns
results from within scanned printed books along with Google's
standard web search results. The searcher doesn't have to do
anything special - the printed work results are already included
in the Google database. Searchers have the option of narrowing
their search by including, for example, the word "book" in their
search terms. For example, a search on "home repair" might
return a variety of web sites, online merchants, etc., ...Read the rest of this entry »
How to Get High Google Page Rank And Start Making Money Online
Everyone desires to make money online on the Internet but it is not so many a times and it is all a process which requires time and patience. It is evident that Google attracts most of the traffic on the internet with MSN and Yahoo close in pursuit.There is no bypassing hard work and patience, climbing the ladder is all based on keywords that will attract high traffic. Targeting key words that don't have much competition is a good way to set out. To attract more visitors to your website what ...Read the rest of this entry »
Alert marketing - Get Google search results by e-mail
Sometimes our jobs as marketers means we need to look beyond the
obvious. Google, for example, offers their Google Alerts
service. At first glance, this may seem most useful to companies
who want to track certain searches within their industry, or to
hobbyists who want to stay on top of changes in their topics of
interest.
But Internet marketers can also use Google Alerts to help keep
track of what's going on around the net, and even to keep tabs
on their direct competition for that matter. ...Read the rest of this entry »
How to search your PC with Google Desktop
In this era of Internet, most people are frequent users of
computers. Many of us use computers through out the day,
accumulating morasses of information in various formats, which
include email, digital photo, word document, spreadsheet,
presentation file, ebook, article, other downloaded files,
music, visited web pages, and many others. We stuff them in
multiple folders in our PC. Before we know it, our hard drives
become a storeroom of misplaced items. As a result, finding a
needed file of ...Read the rest of this entry »
How to Get Google Page Rank?
Making the most of Google's page rank can totally bring your business or website to the forefront. This is immense with a lot of toolbars and page rank facilities that can now work with Google rank escalating for many website owners. For web business owners this is something that can work with some incredible amount of internal linking and page ranking.
There are some great tips and tools with out bounded links as well as miscellaneous toolbar page ranking that one can use in a great way. The ...Read the rest of this entry »
Correlation between Google Page Rank, Back Links and SERP
The genuine connection between Back Links (inbound links), Page Rank assigned by Google and Search Engine Results Pages (SERP) is the most sought after topic of discussion in the search engine community. Numerous SEO services providers and experts have their unique theory explaining this correlation but there is no concrete data present to prove the relation or dependency. To believe these theories blindly could prove to be fatal for SEO Companies since these theories are just personal opinions ...Read the rest of this entry »
Google Page Rank Update
Well it finally happened, the Google Page rank update. Google updated all of my page ranks on all of the sites I manage the search engine optimization for. I am happy to say that none of my page ranks haven fallen and several have gained one or two places.
Google's last page rank update was in April and many webmasters have been waiting since the last update to reap the rewards of all the hard work they have put in optimizing pages, building quality back links, adding continuous fresh content, ...Read the rest of this entry »
When Will The Next Google Page Rank Update Take Place?
There is a buzz going around at the moment in seo circles with the anticipation of the next google page rank update. All I have heard during the last three weeks from various friends around Europe is that this update is imminent, one of these friends actually predicted that it would take place on July 27th. So when will it take place and is it really that important and worth all of the fuss that these webmasters are making?
Having a website which has a high page rank of six or seven can feel ...Read the rest of this entry »
Google Wireless - Search away from home
By Jakob Jelling http://www.sitetube.com
For so many web surfers, it's almost automatic to type
Google.com in to our address bar when we want to search. So big
and well-known is Google that many browsers have a built-in
search box or typed shortcut for Google searches. In fact, we
tend to associate Google with search so much now that the word
itself is commonly used as a verb, as in "let me Google that".
It's much the same as Band-Aid, Kleenex, and Xerox, where the
brand name is so pervasive ...Read the rest of this entry »
How To REALLY Use Google Part Three
In Part One, we covered the basics of searching on Google.com
and in Part Two we moved into more advanced search techniques.
In today's third and final installment we will peer into some
ways of using Google you may have never thought of or knew
existed.
DATE RANGES: You may limit your search to an exact date of a
"range" of dates that a page was indexed by Google. To use
Google's "daterange" function, you will need to express your
dates in "Julian" dates. This date format is express as ...Read the rest of this entry »
Google Page Rank Update 2007
There is talk in the seo world and on the webmaster forums that there is a google page rank update just around the corner. It is been over eighty days since the last update and therefore people believe that there is likely to be an update in the next couple of weeks. More and more people are suggesting that the importance of page rank is dead but I have to say that I strongly disagree. In this article I will explain why I have these views.
In general the higher the page rank of your website, ...Read the rest of this entry »
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